Client
Our client for this request is an international general consulting firm with a global perspective and highly sophisticated analytical capabilities. The client assists a diverse range of domestic and international companies with everything from strategic planning to execution. They emphasize that “analysis based on accurate data is the key to our clients’ success.” Especially in the rapidly changing automotive industry, constantly grasping the latest market trends and making quick decisions is indispensable.
Objective
The objective was to acquire data from Goo-net for market research, competitive analysis, and product analysis to achieve the following goals:
- Accurate Grasp of Market Trends: Analyzing price trends, popular vehicle models, and regional demand in the used car market to accurately predict future market movements.
- Competitive Strategy Analysis: Analyzing the inventory status, pricing strategies, and sales methods of competitor dealers to clearly define the company’s competitive advantage.
- Investment Target Selection: Accurately assessing the value of used cars targeted for investment and identifying optimal investment opportunities.
- Enhanced Risk Management: Minimizing investment losses by accurately predicting and managing market risks.
For the client, data for market research, competitive analysis, and product analysis plays an extremely critical role in enhancing investment decision accuracy and maximizing profits. An investment strategy based on accurate data serves as a powerful engine for accelerating corporate growth.
Challenges Faced
The client explained their previous situation: “We recognized that collecting market research data was a time-consuming and labor-intensive task, but we were hesitant to implement automation because we lacked clarity on specific methods and tools.” While automating data collection was a known challenge, there were many unknowns regarding the exact cost, time, and expected return on investment (ROI), which prevented them from taking the leap.
Impact of Problem Resolution
1. Streamlining Information Gathering via Scraping
The implementation of our data collection service facilitated automated data gathering utilizing scraping technology. “Before the scraping introduction, we were unsure how to gather the necessary data. But by using your service, we easily acquired a massive amount of market research, competitive analysis, and product analysis data. The efficiency was astonishing!” the client noted, confirming the significant optimization of their data collection workflow. This capability enabled near-real-time data analysis, leading to rapid decision-making. The client stated: “A task that was impossible manually was achieved with surprising ease.”
2. Optimized Investment Strategy through Cost Reduction
The cost to acquire 99,432 items of market research, competitive analysis, and product analysis data was **$1,333 USD** (approx. 200,000 JPY). “We obtained the necessary data at a much lower cost than anticipated. The cost reduction expanded our investment strategy, allowing us to explore more investment opportunities,” the client expressed satisfaction with the cost efficiency. Cost savings translate to greater flexibility in investment strategy, generating more potential investment opportunities.
3. Improved Investment Accuracy by Focusing on Core Business
Automating the data collection process allowed staff to focus on core tasks, such as investment decision-making. “Instead of being bogged down by data collection, we could dedicate more time to market analysis. As a result, the accuracy of our investment decisions improved, and our investment performance increased,” the client reported, delighted with the results achieved by focusing on core activities. Swift and accurate investment judgment is the key to success in investment.
Pricing
The cost for obtaining 99,432 items of data was $1,333 USD (approx. 200,000 JPY). The client commented: “At this price, acquiring such a large volume of accurate data in a short period feels highly cost-effective.” This fee includes data scraping, cleaning, and structuring.
Data Content
The collected data comprehensively covered information crucial for market research, competitive analysis, and product analysis, including: Year, Manufacturer, Brand, Price, Model Year, Grade Name, Vehicle Description, Image Storage Location, Total Payment, Vehicle Body Price, Various Expenses, Displacement, Mileage, Repair History, Vehicle Inspection (Shaken), Body Color, List URL, Detailed URL, and Images. “Having all the necessary information readily available enabled us to conduct market analysis and competitive research smoothly,” said the representative.
Number of Records
The dataset size of **99,432 items** provides sufficient volume for detailed market trend analysis and accurate investment decision-making. “With this much data, we can detect even subtle market changes and make more accurate predictions,” the client noted.
Delivery Time
The rapid delivery time of 9 business days is a significant advantage in a volatile market. “Thanks to the quick data delivery, we were able to respond promptly to market changes and maximize investment opportunities,” the client expressed their appreciation.
Sample Data
Here is a sample portion of the data:
| Manufacturer | Model | Model Year | Grade Name | Vehicle Description | Image Location |
|---|---|---|---|---|---|
| Toyota | Noah | New Car | S-Z | S-Z New unregistered car Comfort & Utility Package Toyota Teammate BSM Half-leather seats Radar Cruise Control Seat Heater Ottoman Digital Inner Mirror | https://picture1.goo-net.com/9880231202/00208503/J/98802312020020850300200.jpg |
| Toyota | Noah | New Car | S-Z | S-Z New unregistered car Comfort PKG Toyota Teammate Ottoman Seat Heater Radar Cruise Control BSM LED Headlights Panoramic View Monitor | https://picture1.goo-net.com/9880231113/00208503/J/98802311130020850300100.jpg |
| Daihatsu | Tanto | New Car | L | L | https://picture1.goo-net.com/7006300179/30221130/J/70063001793022113000300.jpg |
| Daihatsu | Tanto | New Car | X Turbo | X Turbo 7-inch memory navigation Panorama monitor ETC Right power sliding door Shining White Pearl Smart Cruise Pack included | https://picture1.goo-net.com/7000802462/30240311/J/70008024623024031100300.jpg |
The delivered data is comprehensive, covering Year, Manufacturer, Brand, Price, Model Year, Grade Name, Vehicle Description, Image Storage Location, Total Payment, Vehicle Body Price, Various Expenses, Displacement, Mileage, Repair History, Vehicle Inspection (Shaken), Body Color, List URL, Detailed URL, and Images, which is highly beneficial for detailed analysis. The client noted: “The detailed organization of pricing and specification information is extremely helpful for competitive analysis.”
If you are considering streamlining your market research, please feel free to contact us first.
We provide flexible data collection services tailored to meet our customers’ diverse needs. Like this case study, we can accommodate various requests, including creating specialized lists for specific industries or companies, scraping data from other websites, and customizing data formats. If you face challenges with data collection for market research, please do not hesitate to contact us.
If you are struggling with the question of “Where should I start?”, please feel free to consult with us. Our specialized staff will carefully listen to your situation and propose the optimal solution. Why not automate your data collection and focus on more strategic tasks?